No Dense, Lazy People Need Apply
Jones, Junkin & Company, Subscription Book Publishers. Chicago, 1869.
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Publishers often hired travelling salesmen to drum up subscriptions to help offset the cost of book production. William Conybeare’s Life and Epistles of St. Paul was published in London in 1858 and in 1864 Charles Scribner issued a pirated edition in New York. This advertising material for a Chicago 1869 issue of the same title explains how to use a canvassing book and describes the forthcoming lavish publication, promising potential canvassers that “no intelligent, industrious person can fail of earning more money than in any other business.”
